SUNDAY TIMES BESTSELLER
‘If you want to write a novel or a script, read this book’ Sunday Times
‘The best book on the craft of storytelling I’ve ever read’ Matt Haig
‘Rarely has a book engrossed me more, and forced me to question everything I’ve ever read, seen or written. A masterpiece’ Adam Rutherford
Based on Rob Newman’s live stand-up show and new BBC Radio 4 series, his thought-provoking new book explores the scientific breakthroughs that have turned received ideas of brain science upside down.